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Racing open to more direct protests in campaign against affordability checks

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AI Legal Analyst
April 8, 2026, 11:51 AM 8 min read 2 views

Summary

Photograph: Dan Kitwood/Getty Images View image in fullscreen Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September. Photograph: Dan Kitwood/Getty Images Racing open to more direct protests in campaign against affordability checks New CEO hails ‘Axe the Tax’ revolt in previous battle Dunshea surprised by RSPCA comments on welfare The chief executive of the British Horseracing Authority , Brant Dunshea, has revealed that the sport will consider more direct action protests as they continue to battle against government plans to introduce affordability tests for punters. Horse welfare debate helps highlight Grand National’s unrivalled status Read more The BHA have followed their “Axe the Racing Tax” campaign with a coordinated attempt to persuade the government to think again on the issue of affordability checks, which if introduced would require up to 120,000 regular gamblers to provide personal documentation in order to continue betting, according to research from the Betting and Gaming Council. The Gambling Commission board is due to make a decision on whether to introduce the checks next month, with over 400 racing figures including prominent trainers and MPs writing an open letter to culture secretary Lisa Nandy this week urging her to intervene. “There are other ways of sending a message, and the open letter is a good example of that, but our campaign will continue,” Dunshea told the Guardian. “In terms of direct action, that’s something that we would consider in our broader campaign strategy, but it’s not something we will be discussing publicly. “Our day of action, as I’d call it, was a tremendous example of where when the industry comes together with a common purpose for a cause, it’s an incredibly powerful movement. “The government recognised from our campaign last year the cultural importance of our sport to the broader economy, how it’s very much embedded in our culture and the tens of thousands of jobs it supports across the country. “We demonstrated how strong we are as a lobby when we do that, and the government recognised that through their budget announcement last year.

## Summary
Photograph: Dan Kitwood/Getty Images View image in fullscreen Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September. Photograph: Dan Kitwood/Getty Images Racing open to more direct protests in campaign against affordability checks New CEO hails ‘Axe the Tax’ revolt in previous battle Dunshea surprised by RSPCA comments on welfare The chief executive of the British Horseracing Authority , Brant Dunshea, has revealed that the sport will consider more direct action protests as they continue to battle against government plans to introduce affordability tests for punters. Horse welfare debate helps highlight Grand National’s unrivalled status Read more The BHA have followed their “Axe the Racing Tax” campaign with a coordinated attempt to persuade the government to think again on the issue of affordability checks, which if introduced would require up to 120,000 regular gamblers to provide personal documentation in order to continue betting, according to research from the Betting and Gaming Council. The Gambling Commission board is due to make a decision on whether to introduce the checks next month, with over 400 racing figures including prominent trainers and MPs writing an open letter to culture secretary Lisa Nandy this week urging her to intervene. “There are other ways of sending a message, and the open letter is a good example of that, but our campaign will continue,” Dunshea told the Guardian. “In terms of direct action, that’s something that we would consider in our broader campaign strategy, but it’s not something we will be discussing publicly. “Our day of action, as I’d call it, was a tremendous example of where when the industry comes together with a common purpose for a cause, it’s an incredibly powerful movement. “The government recognised from our campaign last year the cultural importance of our sport to the broader economy, how it’s very much embedded in our culture and the tens of thousands of jobs it supports across the country. “We demonstrated how strong we are as a lobby when we do that, and the government recognised that through their budget announcement last year.

## Article Content
Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September.
Photograph: Dan Kitwood/Getty Images
View image in fullscreen
Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September.
Photograph: Dan Kitwood/Getty Images
Racing open to more direct protests in campaign against affordability checks
New CEO hails ‘Axe the Tax’ revolt in previous battle
Dunshea surprised by RSPCA comments on welfare
The chief executive of the
British Horseracing Authority
, Brant Dunshea, has revealed that the sport will consider more direct action protests as they continue to battle against government plans to introduce affordability tests for punters.
A one-day strike last September that led to four scheduled meetings being cancelled played a pivotal role in the government abandoning plans to increase the tax on betting from 15% to 21%, which the BHA estimated would have cost £330m to the industry.
Horse welfare debate helps highlight Grand National’s unrivalled status
Read more
The BHA have followed their “Axe the Racing Tax” campaign with a coordinated attempt to persuade the government to think again on the issue of affordability checks, which if introduced would require up to 120,000 regular gamblers to provide personal documentation in order to continue betting, according to research from the Betting and Gaming Council.
Independent modelling conducted by global accountancy firm EY has found that up to 44,000 customers could switch to black market operators as a result, which would cost tens of millions of pounds in racing’s betting turnover, already down £2bn since 2021.
The Gambling Commission board is due to make a decision on whether to introduce the checks next month, with over 400 racing figures including prominent trainers and MPs writing an open letter to culture secretary Lisa Nandy this week urging her to intervene.
“There are other ways of sending a message, and the open letter is a good example of that, but our campaign will continue,” Dunshea told the Guardian. “In terms of direct action, that’s something that we would consider in our broader campaign strategy, but it’s not something we will be discussing publicly.
“Our day of action, as I’d call it, was a tremendous example of where when the industry comes together with a common purpose for a cause, it’s an incredibly powerful movement.
“The government recognised from our campaign last year the cultural importance of our sport to the broader economy, how it’s very much embedded in our culture and the tens of thousands of jobs it supports across the country.
“We demonstrated how strong we are as a lobby when we do that, and the government recognised that through their budget announcement last year. At the moment we don’t have a day of action, as part of our overall campaign, but we’ll see what plays out.”
The BHA’s concerns about affordability checks have increased as a result of pilot schemes conducted over the last 12 months producing inconsistent results.
View image in fullscreen
Brant Dunshea, the chief executive of the British Horseracing Authority, speaks to reporters during a press conference.
Photograph: Facundo Arrizabalaga/EPA
Three different credit reference agencies are understood to have been used for the trial and in some cases they have produced different outcomes for the same individual, leading to concerns that even more punters will be lured to illegal operators due to the inconvenience of submitting personal data.
Online data analysis company Yield Sec reported last year that black market operators had grown from just 0.43% of the total UK gambling market in 2020 to nine percent last year, with £379m wagered with unlicensed operators who do not contribute to the exchequer.
“From our perspective we always were of the view that the introduction of any sort of affordability checks needed to be truly frictionless,” Dunshea said. “And we don’t believe that to be the case based on the current pilot.
“Consumers are price sensitive, and they’re also very protective of sharing personal information. Any sort of intervention when consumers are price sensitive or sensitive around their personal data they will look to engage in other markets.”
Speaking ahead of the
Grand National
meeting at Aintree, which begins on Thursday, Dunshea also expressed surprise and concern at recent remarks from the Royal Society for the Prevention of Cruelty to Animals following last month’s Cheltenham festival.
Dunshea is understood to have written to his opposite number, Jo Rowland, following a statement issued by the RSPCA which described the death of four horses at Cheltenham as “clearly at odds with the UK’s status as a nation of animal lovers.”
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## Expert Analysis

### Merits
- The Gambling Commission board is due to make a decision on whether to introduce the checks next month, with over 400 racing figures including prominent trainers and MPs writing an open letter to culture secretary Lisa Nandy this week urging her to intervene. “There are other ways of sending a message, and the open letter is a good example of that, but our campaign will continue,” Dunshea told the Guardian. “In terms of direct action, that’s something that we would consider in our broader campaign strategy, but it’s not something we will be discussing publicly. “Our day of action, as I’d call it, was a tremendous example of where when the industry comes together with a common purpose for a cause, it’s an incredibly powerful movement. “The government recognised from our campaign last year the cultural importance of our sport to the broader economy, how it’s very much embedded in our culture and the tens of thousands of jobs it supports across the country. “We demonstrated how strong we are as a lobby when we do that, and the government recognised that through their budget announcement last year.

### Areas for Consideration
- Horse welfare debate helps highlight Grand National’s unrivalled status Read more The BHA have followed their “Axe the Racing Tax” campaign with a coordinated attempt to persuade the government to think again on the issue of affordability checks, which if introduced would require up to 120,000 regular gamblers to provide personal documentation in order to continue betting, according to research from the Betting and Gaming Council.
- Any sort of intervention when consumers are price sensitive or sensitive around their personal data they will look to engage in other markets.” Speaking ahead of the Grand National meeting at Aintree, which begins on Thursday, Dunshea also expressed surprise and concern at recent remarks from the Royal Society for the Prevention of Cruelty to Animals following last month’s Cheltenham festival.

### Implications
- Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September.
- Photograph: Dan Kitwood/Getty Images View image in fullscreen Racing will consider more direct action protests such as the ‘Axe the Tax’ campaign one at the Houses of Parliament last September.
- Photograph: Dan Kitwood/Getty Images Racing open to more direct protests in campaign against affordability checks New CEO hails ‘Axe the Tax’ revolt in previous battle Dunshea surprised by RSPCA comments on welfare The chief executive of the British Horseracing Authority , Brant Dunshea, has revealed that the sport will consider more direct action protests as they continue to battle against government plans to introduce affordability tests for punters.
- Independent modelling conducted by global accountancy firm EY has found that up to 44,000 customers could switch to black market operators as a result, which would cost tens of millions of pounds in racing’s betting turnover, already down £2bn since 2021.

### Expert Commentary
This article covers racing, campaign, dunshea topics. Notable strengths include discussion of racing. Areas of concern are also raised. Readability: Flesch-Kincaid grade 0.0. Word count: 1040.
racing campaign dunshea action direct tax affordability checks

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